Alessio Sundas's Biography

Alessio Sundas's Biography

Alessio Sundas was born on 2nd December 1971 and he lived in Florence for many years.
He is an eclectic man who has carried out lots of activities and initiatives in various sectors.
Businessman, innovator and man of vision, Sundas has created different activities since his youth and he has always left excellent results.

TELEVISION - FASHION - ADVERTISING – PUBLISHING SECTOR
Alessio Sundas was discovered by the well-known television program Maurizio Costanzo Show which is broadcasted by Mediaset on Canale 5.
Sundas started his career as a manager and casting and he worked for "Calvin Klein Jeanswear Europe Spa", "Ecam S.r.l.", "Maxim" in Terni, "Confezioni Anna Snc", "Marlet Spa" in Bolzano, "Verdeacqua Lingerie", Eurocormar Spa", Kaufmann by Petet K.", "Marina Yachting Spa" in Genoa, "Interga S.r.l.", "Marzotto Spa", "Creazioni Maristella", "Diamata Botto", "BugSky", "Foti", "Cecchi Marianna Sas", "Collection", "Dulcinea", "Barbacci", "Central Production Milano", "Fondiaria", "Franco Rossi S.r.l.", "Nautica Limited" in Londra, "Piaggio & C. Spa", "Bayer Spa", "Nouvelle Vauge", "Studio Antonangeli" in Rome, "Admira Snc", "Tocco magico", "Studio Lombardi Vallari" in Rome, "Foto Ottica Bastianoni", "Wella Italia Labacos Spa", "Accademia Polverini", "Loreal", "Straccali Lorenzo", "Confezioni Alba", "Annapurna", "Gft Spa", "Telemontimari" (assistants for sports television programs), "Champion", "Associazione Venti Lucenti", "Evento S.r.l.", "Hotel Excelsior Giga Hotels Italia Spa", "Vimatex", "Tocco Magico", "Imago S.r.l.", "Arredodesign S.r.l.", "Linea Ranch S.r.l.", "Fuccini Fiorella", "Dolce Lia", "Cole Haan", "Cashmere Italia S.r.l.", "Fornari Spa", "Studio Fotografico Phase 4 di L. Andrelucci","Jupiter Maglierie Snc", "Confezioni Margherita Snc", "Ondini Marco", "Mastertex Spa", "Unlimited", "Henri Bendel" in New York, "Trendpress S.r.l.", "Qualcosa di Blue Snc","Publicis-fob Spa", "Florence Design", "Luca Londi"," Ralph Lauren Collection","Salumificio Bechelli Spa", "Cmmd S.r.l.", "Rubiña Lingerie", "F.R.M. Group Srl", "Ottica Fotografica by Claudio Bastianoni", "Mediaclick Spa", "Mercurio", "Mansanta", "Cubattoli", "Lanza Marco", "Ferragamo", "Maglificio Del Carlo", "Berik Magic", "New Style", "Cristal Spa", "Ondini Marco", "Jupiter Maglierie Snc", "Ecomarket Spa", "Alba Snc", "Piero Salvadori", "Collection Model Management", "O.M.I. S.r.l.", "Framesi Spa", "Cellophane International", "Immagine Et Comunicazione" ,"Studio Fotografico Phase 4", "Studio Diaframma S.r.l.", "D.G. creative video", "Marco e Studio", "Vogue bambini", "Maco Apparel Spa", "Consorzio i Gigli", "Terzo atto S.r.l.", "Mar S.r.l.", "Gianluigi Brigidi", "Confezioni Stephen Snc", "Maglificio M.P.", "Ventesimo Secolo S.r.l.", "S.A.M. Mode & Look", "Archimedia Snc", "Texjet S.r.l.", "Chic e Show Sas", "New Trend Studio Sas", "Eurodiffusione Spa", "Magee & Co LTD", "Roberto Cavalli Spa", "Scilli S.r.l.", "Editoriale Italiana", "M & P S.r.l.", "Innocenti Studio", "Videolook S.r.l.", "Le favole di Firenze Sas", " Ray and Guy Company S.r.l.", " Studio Paolo Parri", "Idea Sviluppo", "Stracciali Lorenzo", "Delirama S.r.l.", "Nouvelle Vagne Italian Style S.r.l.", "Florence Biennial Spa", "Cheos S.r.l.", "Cosmesi International Pascal S.r.l.", "La Sala by Baronti Laura", "Ericsson". Acqua Panna, Video Fiat, Casting Rai and Mediaset.

Over the years Sundas, manager and head of Londra S.r.l., has collected successful works and he was involved as audience and as appeared on television programs such as Matrix Canale 5, Il Senso Della Vita Canale 5 (hosted by Paolo Bonolis and Luca Laurenti), Cultura Moderna Canale 5.
Over the years the most famous international magazines such as MAGAZINE MAX have written of him; from that moment on, he started to be present also in other magazines such as: MAX r.c.s.,
COSMOPOLITAN, AMICA, NOVELLA 2000, 100 COSE ENERGY, HARPER'S BAZAR UOMO E HARPER'S BAZAR DONNA, MODA IN (International Fashion Magazine), GLAMOUR; YES (Mondadori), VITALITY (Rusconi).
And this is how his image began to circulate also through commercials on the following television broadcasters: ITALIA 1, CANALE 5, RETE 4, VIDEOMUSIC, TMC, TMC2, ODEON, ITALIA 7, 5 STELLE, RETE A.
In 1998 he invented a TV program "LA MODA PIÙ DI MODA -The Most Fashionable Fashion", in which the night people and the common people were interviewed asking them this question: "How do you want fashion?"
The answers were astonishing: people range with their opinions and their ideas on all front possible.
In the same year Sundas made a sensational appearance on RAIDUE in Michele Santoro's program entitled "NOI GIOVANI", driving in the studio with his PAGODA CABRIO overfull with models.
He is interviewed on television programs such as: ASTERIX - Italia 1, SALI E TABACCHI - Canale 5,
LA VITA IN DIRETTA – Rai 1, È MODA – TMC Tele MonteCarlo.
In 1999 Alessio invented the TV program "MODELS IN TOUR", in which beautiful girls wearing a panther costume travelled through Italy: the idea was to present themselves to the mayors of the cities chosen for the program by asking them to solve the problems of citizens, not like SOS GABIBBO, but in a sexy and amusing way. They brought people's problems to the attention of the first citizen.
The Sundas Girls were thus contacted by common people even in small villages and they have to face problems that the mayor should have solved.
In 2000 he began producing "CURRICULUM" in Tuscany, a television program broadcasted by ODEON.
In 2001 he invented the television format "Gli Dei Dell'Olimpo" and he founded the winery "L'Estusco" in Tarquinia (Viterbo), in 2002 the agency for the management of sportsmen's image was founded.
In 2003 he managed the advertising of companies and he promoted the opening of the "I Gigli" Shopping Center in Florence.
Sundas Casting agency was founded between 2006 and 2007: audience and appeared for TV programs.
He worked as a publisher at "Cinque Terre Magazine" and "Millennium"
In 2003 he founded the Gutenberg publishing house that prints the Millenium magazine in Florence and, in the same year, he was the creator of "Cinque Terre Magazine", a magazine of which he is also the publisher and owner and that deals with international tourism, travel and culture.
Sundas has also written three manuals that will then be presented in the most important Italian coffee bar, the titles are:
1) Non esiste donna che non possa essere conquistata
There is no woman who cannot be conquered
2) Come riprendersi da una crisi matrimoniale
How to recover from a marriage crisis
3) Come non perdere la propria donna per gelosia
How not to lose one's partner due to jealousy

MOTOGP
Alessio Sundas has created the MotoGP project for Dubai, where the young manager's staff has assembled three MV Agusta bikes, has selected three very valid pilots, mechanics and has also found the sponsor.
UMBRELLAGIRLS
In 1989 the UmbrellaGirls are formed.
Alessio Sundas enhances the image of the Moto GP hostess by adding an umbrella.
The beautiful Umbrella Girls were present in all the moto GP races, we can mention Mugello, Sepang, Montegi, Brno, Misano, Silverstone, Assen, Barcelona, Sachsenring and Le Mans.
Sundas creates the UmbrellaGirls brand by starting to design eyewear lines (SUNGLASSES), trousers (JEANS), shoes, t-shirts, watches and swimwear; the idea was to have his accessories worn by VIPs.
Within a few years, the idea is replicated all over the world.
In 2014 he proposes the cartoon "UMBRELLAGIRLS CARTOON" with the purpose to facilitate the study of the highway code and the learning of all the information necessary to obtain a driving license.
The three UmbrellaGirls will teach you how to study and how to behave behind the wheel.
ART
In those years he invented the brand ARTE MODA PIANETA DONNA, a combination of art paintings by ANNIGONI, SALVATORE FIUME, GUTTUSO, MACCARI, SENIGHINI, GRECO, alongside photos of TOP MODEL in collaboration with WHY NOT Model Management (the art exhibition was photographed by the great photographer Luigi CASSINELLI).
Alessio managed with determination to bring the exhibition to the A.R.T. inviting art critics, singers and journalists to the presentation.
In 1995 he invented the beauty contest "TESSUTO ARTE MODA".
This is his astounding idea: a group of semi-nude models walked down the catwalk only wearing the fabric's skein, designed to make the product really important, with the polo field as an innovative location.
The purpose of the fashion show was to make the product really important, using the polo field as an innovative location.
Alessio proposed this idea to sponsors such as El Charro, FIAT and FERRARI: they enthusiastically accepted his idea. He sponsored the event with the POLO brand and in collaboration with the FERRARI CLUB; he later founded the polo team and he became a member of the POLO brand (ASSOCIAZIONE POLOFIRENZE).
In 1996 he created his beauty column bringing his entire models' group to the television program "TINTARELLA DI LUNA".
MOTORING
Sundas, taken by the passion for racing cars, formed his stable with which he competed for the G.T. with the Peugeot 205.
In 1997, after involving Peugeot, Sundas appeared with his own brand on a racing team, F3 (ETRURIA and OPEL CORSA team) included.
Alessio's brand began very soon to stand out even on small sailing boats (SILURI) and even on the FERRARI 355 CHALLENGER.
In that year, he sponsored two television programs: "FRAME" (daily news gravure) and "FANTASY" (program about fantastic) and he collaborated with the TV program "SINGLES", in which singles had the chance to declare their status on TV, so that they could gain more visibility.
HONORS
On 16 November 1997 he was appointed Knight of Merit by the Grand Master-in-Office ADRIANO CERI (silver medal from the President of the Italian Republic); on 13 February 1998 he became Professor in Management and Communication at the University DIE INTERNATIONALE ACABIEDER.
In June 1998 Alessio received the title of Knight of Merit from the Prefect of the imperial order of Charlemagne, Grand Prior for Italy, with the special prize Prince of HOHENSTAUFEN founded in 1475 and released by Chancellor Marco Rodriguez.
REGISTERED TRADEMARKS
Alessio Sundas is the owner of the following brands: Beauty contest - Fabric art & fashion (Concorso di bellezza – Tessuto arte & moda), The most fashionable fashion (La moda più di moda), Alessio Sundas fashion tv., Curriculum, Alessio Sundas made in Italy, The Etruscan (L'etrusco), Florence polo (Firenze polo) and Planet woman art fashion (Pianeta donna arte moda).
FOOTBALL
In 2000 Alessio began working as a sports manager, dealing with sponsorship research for athletes, players and football clubs.
The first important market operations were carried out with the arrival of important players to Parma and Cecchi Gori's Fiorentina.
Over time, Sundas has tried to take root in the world of football, also focusing on clubs.
In recent years Alessio has followed several negotiations for the purchase of many football clubs: Fiorentina, Pisa Calcio, Livorno, Bari, Milan (football school), Como, Genoa, Benevento, Palermo, Hellas Verona, Inter, Bari, Parma, Venice, Chievo Verona, Pro Piacenza, Udinese, Frosinone and also abroad especially in the Cordoba club in Portugal.
The last foreign clubs contacted were FC Chiasso (Switzerland), Lincoln red (Switzerland), Istria (in Croatia), Lugano (in Switzerland), and Leo FC (in Gibraltar). He was the intermediary in the negotiations between the management and the interested businessmen.
The Florentine manager has collaborated in the search for sponsors with several clubs, including emblazoned ones, such as Real Madrid where he began negotiations for the restructuring of the new Bernabeu.
Another important result is the question about the owned stadiums: Sundas was the first to contact the mayors of Bologna, Cagliari, Verona (Chievo and Hellas), Genoa (Genoa and Sampdoria), Florence, Milan (Milan and Inter), Naples, Parma and Turin to give city clubs the opportunity to obtain greater earnings from the use of their own stadium, adapting to European standards.
The sports manager's operations are not limited to the enhancement of football players, but also to the search of an improvement in the Italian football movement.
It is not a coincidence that the reform proposals of some parts of the regulation are well known.
Last among these proposals is the rule of one.
Promoter of the projects "Owned Stadiums" and "Save the football clubs", Sundas seeks to support the needs of Italian managers as regards the use and concession of sports facilities, but also as regards the protection of clubs more often involved in economic crises and bankruptcies.
After the Italian defeat in the qualifications for the World Cup in Russia, the Tuscan manager proposed to the top heads of the FIGC the name of the probable next ct.: Conte, Allegri, Mancini or Ancelotti and Mancini was chosen to assume this role.
In the summer 2017/2018 the sports manager Alessio Sundas contacted the football agent Mino Raiola for Donnarumma, goalkeeper of Milan A.C. and the Italian National Team to act as an intermediary during a moment of stall in the renewal of the champion and subsequently Sundas asked for the powers of attorney following players: from Anderlecht - Kara, Sà, Trebel, Saief, Markovic, Bruno; dal Bruge – Mechele; Rapid Vienna – Murg; Ajax – De Jong, Dolberg, De Ligt; PSV – Arias; Nizza – Maximin; Monaco – Raggi, Fabinho; Gotemborg – Erlingmark, Sabah; Bayern Monaco – Alaba, Vidal, Thiago, Rudy; Chelsea – Hazard, Pedro, Zappacosta, Kante; Osaka – Sugimoto; Los Angeles – Vela; Boca Juniors – Pavon; El Ahly Cairo – Fathi; Sydney – Brillante; Manchester United – Luca Ercolani, Fernando Forestieri, Matteo Darmian; Valencia – Simone Zaza; Atlético de Kolkata – Zequinha; Sao Paulo – Reinaldo; Atletico Mineiro – Adilson; Al-Ain FC - Marcus Berg; Atalanta –Berisha; Napoli – Rafael; Fiorentina – Chiesa; Benevento – Letizia; Crotone – Ceccherini; Roma – Bruno Peres.
Sundas had also the honor of having one of his players at the 2018 World Cup in Russia.
In the summer transfer session 2018/2019 Alessio Sundas and the Sport Man they have decided to give the Series A championship the value of once and precisely they have been called to start champions' intermediations of the caliber of Chiesa and Simeone - Fiorentina, El Shaarawy and Perotti - Rome, Hazard - Chealse, Isco and Modric - Real Madrid, Rabiot - PSG, Zaza - Valencia, Renato Sanches - Bayern Monaco, Sturaro and Benatia - Juventus, Bacca and Reina - Milan, Milinkovic Savic - Lazio, De Gea - Manchester United, Joao Mario - Inter and finally Maradona.
Alessio Sundas has a dream: he would like to see a series A full of great champions and he is doing his best to bring Lionel Messi in Italy. Contacts were made between Napoli, Inter, Juventus and Fiorentina A.C.F. to start a serious negotiation with Barcelona F.C.
Sundas received a mandate from the Ukrainian club fc Chornomorets Odessa as a market consultant for the first team and for the youth teams.
Similarly, the Florentine manager received a mandate as a consultant from AZ Picerno (a club that plays in the Italian C series).

Sundas has always been close to women's football; the Sport Man also operates in the search for the affirmation of the women's soccer movement, increasingly under media and non-media attacks.
He is also starting to develop the women's sector that is very active and satisfying abroad, in particular he has already received a mandate to search for sponsors and as a market manager with Tavagnacco (a club that plays in women's A Series).
Great operation was made with the Brazilian player Andressa, from Barcelona to Rome.
Currently, the Sport Man is the holder of shares in the Football Women's Soccer Team Caprera ASD (in Sardinia), where the Sport Man will enhance the athletes through the "Vivaio Nazionale Women – National Nursery Women" project.
Alessio Sundas opened a company in the United States of America in order to represent players worldwide.
American Group Sport Management LLC has been established.
Sundas is also a top-level ITF executive.